Sunday, 4 December 2016

Aspiring call center executives after not selected in interviews

The purpose of hiring callers in BPO (call center) is to communicate with someone on the other side for a purpose like replying to queries (inbound) or making a sales pitch (outbound). Hiring of candidates at times is based too much on accent. You are more often asked to speak something about yourself. Similar questions could be narrate what you did before coming to the interview today. This is perhaps not just to check your fluency but whether you can speak neutral English that is free of mother tongue impact. If you are selected, it is great. The way forward for someone repeatedly not selected could be to focus on core area. If you are supposed to sell products to UK customers, you definitely need to speak in a way that UK people find comfortable with. So, accent is definitely important. Now, if you have English as second language in secondary examination, you have perhaps a base to start with. 
Follow accent/pronunciation guide. Take a course regarding the same. Go to the root. Avoid temptation of getting frequent feedback. If after making calls, you are getting complaints of breaking voice, investigate rhythm, tone, speed, and other elements of speaking. At the end of the day, there are only few variables to be mastered. Remember your initial limitations. You are not here to please or impress someone with your voice or act like a trainer in a big call center. You just want to make few sales (outbound) or reply to queries in a professional way (inbound).
After not selected in interview couple of times, it is advised to get employed in a BPO as back office executive or content writer/transcriptionist/SEO. Learning curve for SEO for entry level job is shorter than transcription and as far as content writing concerned, grip on writing English with correct grammar and punctuation needed. Over all, these are the areas where your acquired expertise should help make living beyond calling where the industry appears to be heavily biased towards young callers (18-30 yrs).

Thursday, 1 December 2016

Career strategy for apprentice SEO

In India, business process outsourcing (BPO) is a flourishing business. There are many call centers providing SEO services to offshore clients, mainly from US, UK, Canada, Australia, and New Zealand. In these BPOs as part of internet marketing, there are many freshers who are employed as SEO doing activities like article submission, listing of local business on search engines and directories. These SEO professionals work in association with content writers who provide them with articles, press releases, blogs to be distributed over the web as per instructions by clients and in-house managers.
However, from an individual level, these SEO employees face a crisis. They are too dependent on content writers. Many are not confident to come out with even a small tagline that is accurate in terms of grammar and punctuation. Without a grip on computer programming, they even could not progress in SEO beyond routine activities. As a consequence, it is recommended that such SEO employees take their skill to next level. They could learn to write correct English and/or start learning basics of computer programming. For free online English grammar tutorial, refer free English tutorials like by EnglishGrammar101. Enroll for correspondence courses like by IGNOU, appear for tests like IELTS. Advanced SEO requires knowledge of HTML, CSS (software programming). One can start with How to Think Like a Computer Scientist. To be precise, appear for tests like Programming in HTML5 with JavaScript and CSS3 (MCSD) by Microsoft.


Exam Ref 70-480 Programming in HTML5 with JavaScript and CSS3 (MCSD). Prepare for Microsoft Exam 70-480-and help demonstrate your real-world mastery of programming with HTML5, JavaScript, and CSS3. Designed for experienced developers ready to advance their status, Exam Ref focuses on the critical-thinking and decision-making acumen needed for success at the Microsoft Specialist level.